Skip to main content

A Business Coaching powerhouse consisting of a husband-and-wife team of industry veterans.

Inspiring people and teams to achieve their greatest potential…Fully AND Freely.

Keith Upkes Coaching, a business coaching and advisory organization based in the metro area of Portland, Oregon, is a beacon of expertise in the industry. Serving clients across the United States and Canada, the company was founded by Keith Upkes in 2003 as a fractional CFO consulting organization, which converted to business coaching in 2005.

We use the Metronomics and Scaling Up systems to develop long-term, near-term, and short-term strategic plans and execution systems. Starting small, we have grown from a single client in Vancouver, Washington, to working with hundreds of high-growth companies across North America.

We are a powerhouse consisting of a husband-and-wife team of industry veterans. Our differentiated approach to coaching with the Metronomics framework is a fun and engaging collaborative process incorporating a high-accountability system. Our coaching philosophy is centered on the belief that effective leadership is about building Transparent, Cohesive, and Aligned teams. We are dedicated to helping leaders foster teamwork and collaboration, guiding them toward achieving collective goals that serve the greater good.

Coach Keith’s dynamic combination of Business Coaching and Financial Expertise ensures high-value planning sessions for our clients. He helps companies achieve high efficiency, resulting in higher profitability, better cash flow, and increased opportunities to serve their communities. As a financial Thought Leader and Speaker, he has presented educational workshops to the local entrepreneurial community. He has held numerous business leadership and financial management positions spanning over 30 years and consistently delivers high results for mid-sized firms.

Coach Keith listens carefully to a client’s story, the things that keep them up at night, what keeps them away from their families and free time. He then asks the right questions to find the correct answers. Coach Keith has worked tirelessly in business management for over 30 years and has seen many different scenarios. That means he has plenty of stories to pull from to find the right path for each client.

Coach Keith’s wife and Executive Assistant, Samantha, has over a decade of experience in management, marketing, and customer service. She delivers the highest level of satisfaction in helping our clients. She genuinely cares about our clients and brings an optimistic, “get things done” attitude to each engagement. Samantha ensures a productive and positive client experience through clear and consistent communications and is focused on building solid and valued relationships based on trust and high integrity.

Coach Keith and Samantha’s professional lives are complemented by their personal interests. In their free time, they enjoy hiking in the Columbia River Gorge, attending concerts, and escaping to tropical destinations, showing their commitment to work-life balance.